Veteran actress Joke Silva and rapper Jude Abaga have been drafted as goodwill ambassadors for the UN office on drugs and crime, UNODC.
The pair were decorated on Tuesday, October 9, 2012 in Abuja, during the launch of the ‘I am Priceless’ campaign against human trafficking and smuggling of migrants into the country.
Speaking on the appointment, the UN resident coordinator, Angela Atangana disclosed that the campaign was sponsored by the EU and NAPTIP (National Agency for the Prohibition of Traffic in Persons) and aimed at drawing attention to the many ills in the society.
She added that the entertainment industry has a role to play in the correction of certain ills, hence their decision to select the duo to help with the campaign.
While Silva will be the goodwill ambassador against human trafficking, M.I will be the goodwill ambassador against smuggling of migrants. The campaign will span a period of three years and it will be implemented in Lagos, Edo, Benue, Anambra, Cross-river, Niger and the FCT.
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